We develop solutions

Influence offers a wide range of services across the digital spectrum that include interactive experience development and business optimization.

Our data-informed approach is part of how we work and is at the core of all that we do. We are adept at working in a single practice area or with the delivery of integrated programs.

Marketing

Search

We provide end-to-end paid search services including: PPC planning, copy creation, landing page design, bid management and campaign performance analysis.

Social

Specializing in B2B, B2C and professional social communications through developing and managing conversations that span LinkedIn, YouTube, Twitter and Facebook.

Specialized Media

This entails the planning, buying and management of hyper-targeted media campaigns for professional audiences through the use of platforms such as ePocrates, LinkedIn and Facebook.

eCRM and Lead Generation

We develop and manage your e-mail communications as part of a CRM program. We see e-mail as an important tool for lead generation.

Marketing Roadmap

We develop informed marketing roadmaps for products, services or at the brand level that cover both on and offline channels.

Interactive

Creative and User Experience

We provide a full range of creative, UX design and web development services. Our creative, user experience and technology team works in an integrated fashion with our analytics staff to deliver Web site, Web application, mobile and iPad app-based experiences.

Web, Mobile and iPad Development

We build interactive experiences on open source and mainstream platforms such as .Net, ASP, JAVA and PHP. Our mobile and iPad development focus is on the iOS and Android operating systems.

Optimization

Site Optimization

We provide SEO consulting, site-side performance audits, a full range of content testing and targeting services as well as small to large company measurement strategy and planning roadmaps. We conduct integrated site side audits that address issues related to measurement, SEO, form analysis and overall user experience performance.

Web Analytics and CMS Consulting

Our optimization consulting services include Web analytics and Content Management System (CMS) platform vendor selection, contract negotiation, implementation strategy and full platform deployment. We also specialize in conducting audits of installed analytics platforms.