Interactive Mobile App Development and Digital Strategy Agency

Interactive Mobile App Development and Digital Strategy Agency

No silos and no big overhead, just smart and nimble. Our approach to digital strategy is data-informed. This allows us to deliver inventive marketing ideas coupled with intelligent approaches to web, mobile, tablet development, site optimization and digital marketing. We partner with you and work with your customers to invent experiences that drive measurable results.

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Mobile App Development Beyond Barriers

In an era of unprecedented mobile growth we Influence Interactive delivers immersive mobile experiences. We work with our clients from the initial app idea conceptualization to the final goal of deploying an app to the app store.

 

App Development in 6 Steps

 An app development consists of 6 steps.

  1. Idea Generation and Planning
    In this stage, the initial idea is generated, and a team of experts brainstorm the most practical way of delivering that as a finished products. This is where an app strategy consultant is referred for his or her vision.
  2. Wireframing
    In wireframing, a team lead by a Lead UX Engineer outlays the concept screens for the app. In mobile app development, you should take time to outlay the right functions and features in wireframes – as any missing features are likely not to go ahead for the development.
  3. App Design
    This is where an experienced App Designer uses the mobile best practices to design an outstanding user interface for your app. There will also be a lot of client involvement during this stage to ensure that all parties are happy with the look and feel of the app.
  4. App Development
    App development is the stage where the mobile app comes to life. There is less involvement from the client’s side during this phase. A lot of work is carried out by experienced Android, iOS or hybrid developers.
  5. QA and Deployment
    Upon completion of development, it will go through a Quality Assurance process. Most mature companies will have a QA team, while smaller agencies will have some experienced designers or product managers to do this. Any issues detected on this stage will be fixed before the app is released. Once all the issues are resolved, it can proceed to deployment on the app stores.
  6. Support
    As with any other piece of software, an app will have some bugs. Experienced companies will minimize these bugs with rigid QA processes. But no developer is able to completely eliminate them. A professional company will disclose this upfront and will offer a time period to fix any bugs without a free of charge.

 

With all these steps, high quality app development is an expensive process. When you are looking for app quotes, it’s your responsibility to discuss these steps with your consultant before you start the project.

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